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Our brief was to design a campaign for Fenchurch's Autumn/Winter Collection that highlighted the brand's London heritage, being an innovator of the street scene. The aim was to present Fenchurch's London, drawing on the inside knowledge of staff, friends and family so we art directed and designed the campaign which explored the staff's favourite London hangouts. We also created a 3 minute viral to harness the Fenchurch passion by inviting real London characters to tell us what think about youth of today.
View the viral here
